Andrew Persoff Oroz

I am a storyteller that creates experiences for improving lives and transforming businesses.

I help companies reach their potential through superior product and brand strategies.

My background bridges UX design, branding, and architecture, allowing me to produce thoughtful experiences through a holistic lens.

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CasaPerks
Boosting tenant loyaltyProduct and brand invention for CasaPerks, a new approach for increasing multifamily apartment ROI via meaningful rewards for renters. The platform gained over 90% resident adoption after launch.

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Real Estate


Emerson
Protecting supply chains Product overhaul and integration for Emerson, a global leader in engineering technology. The new predictive AI platform keeps global factories running through actionable anomaly detection.

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Manufacturing


Jasper Health
Easing the cancer journeyProduct expansion for Jasper Health, an award-winning cancer care platform. The collaboration produced Jasper Community, an integrated community for peer-to-peer support.

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Healthcare


OmniScience
Enabling clinical discoveriesBrand transformation and product refresh for OmniScience, an innovator in applied GenAI for clinical R&D. The revamped strategy facilitated a product launch backed by competitive positioning.

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Biotech


AMN Healthcare
Staffing hospitals rapidlyProduct overhaul for AMN Healthcare, the largest U.S. healthcare staffing company. The streamlined platform delivered a sixfold increase in speed for medical placements.

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Healthcare


Hunter Douglas
Elevating commercial spacesBespoke line of modular window coverings for Hunter Douglas, the largest manufacturer of architectural window treatments. The versatile system harmonizes bold graphics and subtle textures, transforming facades and interiors alike.

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Architectural Products


Engle Building
Transforming Miami’s coreModernization of a historic city block in Coconut Grove, Miami. The project unified distinct 1950s buildings into a cohesive design respecting the neighborhood’s roots while promoting new economic activity.

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Commercial Real Estate




Lefroy Brooks
Remagining luxury bathing Custom line for the Cooper & Graham brand of Lefroy Brooks, a renowned UK manufacturer of high-end bathroom fittings. The series blends structured and freeform design to balance functionality with a unique aesthetic appeal.

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Architectural Products




Interested in working together?
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